Specific, not broad
Track selected posts instead of opening another social listening command centre.
About
Built for founders who know the signal is in the replies.
Competitor posts, launch threads, and alternative-product discussions often contain the good stuff: complaints, questions, buying intent, and partnership hooks. The problem is that those replies move fast and native notifications do not cover posts you do not own.
Email-first
Useful replies land in a place you already check.
Founder-shaped
The first version serves solo SaaS operators, not agencies or enterprise brand teams.